Made A Better Way

HMBL Home - Sustainability

We understand that change begins from us, and so we are quite careful with the selection of our materials. While we can recognize that our pillows may not change the world, we try our best to minimize our carbon footprint and the impact thereof. We are always seeking better ways to improve the sustainability of our products. Here are some of the measures we take to do just that:

Our Fill

A unique blend of shredded memory foam and fiber is what comprises our loose fill. We increase the natural content of our memory foam by using soy bean oils to replace a portion of some petroleum derived ingredients. We use Certi-Pur certified foams to ensure the highest quality.

 We use down alternative fiber fill for our products as well. The down alternative fibers that we use are very light and thus allow the blended foam to retain less heat and conform more easily. This is in comparison to down feathers which tend to sleep hot and lack support. Down feather producers’ practices are also surrounded by many question marks and are considered by many as being inhumane.


Our Fabrics

Our covers are made using a breathable certified organic cotton/poly blended fabric. Our removable covers are not only soft to the touch, but can remain soft wash after wash. The reason we chose organic cotton over standard cotton is its environmental benefits. With organic cotton, the plants aren’t treated with hazardous chemicals like herbicides, pesticides, insecticides or Genetically Modified Organisms; which have negative impacts on farmers, workers, consumers, and the entire wildlife ecosystems. We feel that the combination of the two materials makes the perfect cover for our pillows, long-lasting and ultra-soft.

Our Packaging

We spent countless hours developing the most effective packaging systems possible. We use a zero plastic packaging strategy, which is 100% recyclable. This is quite a plus over traditional packaging, since we guarantee no packaging wastage. Our main packaging element is a drawstring bag made of our certified Organic Cotton/Poly blended fabric, which can be used various ways. You can use it to store away your product, for safekeeping around the house and also to pack your product for travel purposes. The fact of the matter is that you can never run of usage options, and will never consider it as landfill-destined waste.